THE INTERACTIVE QUIZ INVITES USERS TO CREATE AND SHARE THEIR OWN UNIQUE SESQUATCH EXPLORING CANADIAN IDENTITY
Toronto, April 18 – SESQUI, a Canada 150 Signature Project, launches MEET YOUR SESQUATCH, an interactive quiz inviting Canadians to create a personalized SESQUATCH. An enchanting digital spirit animal who is co-created by each participant, SESQUATCH embodies wonder for the natural environment, respect for diversity, and the exploration of Canadian identity.
Canadians of all ages can participate in MEET YOUR SESQUATCH, which immerses you in SESQUATCH’s virtual planet. While travelling across diverse Canadian biomes, you respond to questions about home and personal identity. SESQUATCH’s look, movement, and environment change based on your answers. At the end of the quiz, you’ll meet your unique SESQUATCH and can share your SESQUATCH online with one click.
“SESQUATCH is a reflection of Canada, where there is no one identity that defines us all, rather, many different identities working together to make one country where our diversity is our strength,” said Andrea Stewart, SESQUI Executive Producer. “With the different incarnations of SESQUATCH, each one representing an individual Canadian, SESQUATCH symbolizes one of SESQUI’s core ideas: Canada is a constantly evolving place we all help create through fostering creativity, inclusivity, and participatory engagement.”
Participants are encouraged to share and compare their SESQUATCH on social media using #SESQUATCH. User-generated SESQUATCH will be showcased at SESQUI.ca.
MEET YOUR SESQUATCH was built using WebGL by award-winning developers at Helios Design Labs.
Your SESQUATCH awaits! To play MEET YOUR SESQUATCH, visit SESQUI.ca/SESQUATCH.
ABOUT SESQUI – THE FUTURE IS ALL AROUND USTM
With a vision to see and understand Canada in new and inspiring ways: SESQUI is a revolutionary 360° cinematic journey into the heart of Canada. SESQUI aims to engage millions of Canadians through its full dome and virtual reality content, online activities and learning programs that showcase the best in Canadian arts and innovation. SESQUI is a Canada 150 Signature Initiative poised to lead celebrations in Canadian communities this year. www.sesqui.ca #SESQUI2017.
Hibaq Ali, Marketing Coordinator, SESQUI
hibaq@SESQUI.ca | 416.455.8326